What matters
A pin near the address is not the same as the way in
People follow the pin to the end. If it sits on the wrong side of the building, they arrive at a wall, circle the block or call you from the car park.
HERE's own map tool lets anyone add or edit a place, with its opening hours and photos, and pinpoint its exact location. That last step decides which door people reach.
Do it once per location, then look again after a move, a refit or a new entrance.